“Kenneth, I’m constantly trying to find balance in my life, spiritually, emotionally, and in my writing, but I find myself sacrificing my principles…” he said
That is an excerpt from an email I received from a fellow blogger (a rather well known blogger who has a massive audience). I’m not sure how he found my blog, but something stirred him to write to me and share his frustrations in blogging, and many of his frustrations translate into so many different areas of life.
If you want to be famous, successful, or effective in whatever you do, whether it be writing, art, music, making commercials…or anything…..the key to success tends to be rather simple; sex.
Consider just a few examples;
—) Shampoo commercials use images of sexy naked women to sell their soap
—) The aging female singer Madonna exposed a 17 year old girl’s breast on stage this past week
—) Blogs and newspaper articles that discuss sex or anything related to sex see huge spikes in their readership
—) Beer companies use sex to sell their alcohol
—) Christian Pastors can become famous if they craft their message around sex and swear words
I’m not saying anything that the average 13 year old doesn’t know, but despite the fact we all realize that getting down in the mud will help us advance ourselves in the marketplace, it doesn’t make living our lives any easier.
In my recently released book, the easiest way to market it would be to create a sexy provocative advertising campaign around it. This is something I’ve gone back and forth with my agent on, and I’m simply not convinced I want to sign onto something that violates my principles. As the national advertising campaign for my book is coming up this spring…I am still at odds with my agent on what it will look like.
“If we go with the conservative looking promos, we’re simply going to miss out on a much larger target audience” he told me recently (he will probably start laughing when he sees I quoted him today in my blog).
So what is a person to do?
Should we hang out in the mud in order to advance ourselves in this society?
If you do a quick search of blogs throughout the Internet, the ones with the largest audiences tend to be those that sensationalize sex. Do you know that their is a YouTube blog by a girl who bares her breasts through nursing; it seems as though she is literally using her naked breasts to market herself!!
Perhaps I am a nut. Perhaps sticking to your principles is nothing more than a losing attitude. But I tend to prefer my principles, they have served me well thus far.
Just a few thoughts as I sipped my coffee this morning,
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Categories: Culture & Society